Francesca Avila

Effortless elegance for the modern-day romantic. Sexy silhouettes are balanced by frothy layers, classic styling, and a hint of sparkle. The Francesca Avila collection offers versatile styles with a hint of sensuality, highlighting the beauty within every bride.

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Francesca Avila Bridal Collections

Francesca Avila Catalog

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Meet Francesca Avila

Award-winning designer Francesca Avila Pitera recently returned to the creative helm of the house’s beloved Blush collection. Francesca first designed the Blush collection when the label launched in 2009 and has since designed for legendary brands including St. John, Jim Hjelm, and Monique Lhuillier throughout her celebrated 20-year career.

Trunk Show Background


Trunk shows are special sales events, generally two to three days long over the course of a weekend. During the trunk show, brides have an exclusive opportunity to view and try on bridal gowns that aren’t usually available in that particular store.

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